GIVI Asia, the Best Brand in Motorcycle Accessories winner at the recent BrandLaureate Awards 2009/2010, now has an additional feather in its cap with the 1 millionth GIVI box hitting the road in Malaysia. In conjunction with this monumental occasion, GIVI Asia has announced its 1 Million GIVI-ng Away campaign.
The campaign is an initiative to reward loyal customers and will be conducted at all GIVI dealerships across Malaysia during the period of 15 August – 30 October 2010. Coinciding with Malaysia’s month of ‘Merdeka’, GIVI has designed limited edition Merdeka boxes; E26X and E30 1 Malaysia. During the campaign period, gifts from GIVI await in each and every E26NX, E26X and E30 1 Malaysia limited edition box.
“There are some 5 million motorcyclists currently in Malaysia and with this campaign, patrons of the GIVI brand will have the opportunity to get their hands on a surprise item with every purchase of selected box models. The gifts inside each box come from a wide range of GIVI products such as helmets, gloves, riding gear, rainwear, and other motorcycle accessories. So in a sense, everyone is a winner,” stated Mr On Hai Swee – Managing Director of GIVI Asia Sdn Bhd.
But wait – there’s more! Inside one lucky customer’s box awaits the ‘winning ticket’ to a brand new Kawasaki ER – 6f completely accessorized by GIVI! (See image for replica of the motorcycle model before GIVI enhancements.)
For those of you who have a creative streak, try your hand at the ‘GIVI – complete the slogan’ contest (incorporated into every contest form found within the E26NX/E26X/E30 1 Malaysia boxes) and be in the running to win a GIVI product voucher worth RM1,000 , RM800 or RM500! The winning slogan will also be used in all GIVI brand communication materials.
* For more information on this campaign, visit your nearest GIVI authorized dealer or pick up a 1 million GIVI-ng Away campaign leaflet from selected BHP stations nationwide.
About the author:
Jay WM Wong Editor
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