PROTON Holdings Berhad today announced the appointment of Dr. Wolfgang Karl Epple as the new Director of Quality. Dr. Epple, 56, will spearhead the Group’s Quality Function and drive forward PROTON’s quality initiatives.

PROTON’s Managing Director, Dato’ Haji Syed Zainal Abidin Syed Mohamed Tahir said, “We believe that with his strong technical and managerial expertise and leadership, Dr Epple would be able to drive the Quality transformation process for the PROTON Group.”

Dr. Epple is optimistic and looks forward to contributing and developing PROTON’s quality function and aims to further improve PROTON’s brand equity in the respective markets.

A PhD holder in Computer Science from the University of Karlsruhe, Germany, Dr. Epple worked for  BMW AG for 23 years with several significant management positions in Munich and South Africa. He last served BMW AG as Vice President of Quality Management Research and Development. Before that he managed BMW’s role in its Hybrid Cooperation project with Daimler, Chrysler and GM in Detroit, USA. As a Project Director he was in charge for the current BMW 3 series. In his capacity as General Manager for Industrialisation in BMW South Africa, Dr. Epple was responsible for the adaptation and release of the European cars to local conditions. In 1993 he formulated and implemented the strategy to make BMW SA fit for the international market. He additionally led BMW’s export initiative in South Africa where he managed BMW’s biggest investment program valued at RM500 mil.


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