Lorimas AU26 Rollout - 2 - Head of Commercial Vehicle Operations HSDM, Ng Lian Bee and Managing Director, Mohd Rizal Jailan

Inokom Truck yesterday celebrated the rollout of its 10,000th unit of the Lorimas AU26 1.5 ton light-duty truck from its Kulim assembly plant. This rebadged Hyundai truck is also Inokom’s first locally assembled model since 2000.

Lorimas AU26 Rollout - 1

“The Lorimas AU26 which is Korea’s number one best seller is selling very well here with an average sales of 1200 units a year since 2010. It is a practical light-duty truck and it is also value for money with a 2.6L Euro 1 engine that offers good speed, acceleration and fuel economy,” said Hyundai-Sime Darby Motors Commercial Vehicle Operations Head Ng Lian Bee.

Lorimas AU26 Rollout - 4

The entry-level truck is supposedly engineered for durability and reliability and is said to have superior features such as power assisted steering with telescopic and tilt column, anti-roll bar and large air-conditioned cabin space.

Lorimas AU26 Rollout - 1

Apart from that, Inokom also assembles the AD3 5-ton truck that is available in two emission compliance level – Euro 1 and Euro 2. Both the AU26 and the AD3 is said to average about 1,600 units sales per year with a market share of 11% in the light-duty commercial vehicle segment.

“It is in INOKOM Truck’s plan to grow its market share to 20% by increasing the production of its existing models and also the introduction of new truck models that are in demand in today’s businesses,” added Ng.

“With the technological improvements, I’m confident that INOKOM commercial vehicles will be able to compete in a level playing field with the Japanese makes. We anticipate greater demand for our commercial vehicles with new models introduced and hopefully we’ll make giant leaps in terms of sales when the time comes.” he added.

 



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