2013 BMW 316i - 1

BMW Group Malaysia has, in a press statement today, launched another variant to its successful and popular 3-Series line-up range, the new 2013 BMW 316i. It promises more luxury, more efficiency and continued Sheer Driving Pleasure.

“Today, we introduce yet another BMW for Malaysia that is built right here in Malaysia – the all New BMW 316i. As an addition to our strong portfolio of locally-assembled premium vehicles, the all new BMW 316i further underlines our commitment to this country which has been our home for the last ten years.” said BMW Group Malaysia Chief Executive Officer Dr. Gerhard Pils in the press release.

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It features the highly-efficient BMW TwinPower Turbo 1.6-litre four-cylinder VALVETRONIC and twin-scroll turbocharged petrol engine generating an output of 135 hp and a maximum torque of 220 Nm. Mated to its award winning 8-speed automatic transmission, it can hit the 0 to 100 km/h sprint in 9.2 seconds and onwards to a top speed of 210 km/h. Its average EU test cycle fuel consumption is rated at 5.9 litres per 100 km, and CO2 emission is at 137 g/km.

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The 316i is said to be the sixth model to join its line-up of locally assembled vehicles, allowing Malaysians accessibility to a wider range of BMW product choices. Apart from that, it also benefits from the on-going transfer of advanced BMW assembly line technology, practices and standards to the country.

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“As the leader in the Premium segment, we at BMW Group Malaysia are constantly seeking opportunities to further optimise the delivery of our premium vehicles to customers throughout the country. The all new BMW 316i will provide existing and new customers an exciting introduction to the BMW experience and we are confident that it will prove to be a strong contributor to our success here in Malaysia once again.” Dr. Pils added.

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Available in Alpine White, Black Sapphire, Melbourne Red, Glacier Silver, and Mineral Grey, it comes with Leather Dakota Black interior and upholstery offering. Open for booking now, the retail price (on the road, without insurance, with BMW Service + Repair Inclusive (BS+RI) for the new, locally assembled BMW 316i (Subject to government approved selling price.) is RM 209, 800.00



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