Mercedes-AMG MV Agusta

Mercedes-Benz, through its performance arm Mercedes-AMG has signed a long-term agreement with troubled Italian bike maker MV Agusta, making it the latest car manufacturer to venture into the motorcycling scene after Audi.

With the partnership, Mercedes-AMG claims a 25-percent stake in the motorcycle company for an undisclosed price and gets to appoint a member of MV Agusta’s current board of directors.

“MV Agusta and Mercedes-AMG are a perfect brand fit: Two complementary companies that stand for design, high performance and excellence. Mercedes-AMG will help MV Agusta to further expand globally and to accelerate our growth,” said Giovanni Castiglioni, President and CEO of MV Agusta Motor.

“The uniqueness of MV Agusta will further enhance Mercedes-AMG’s leadership in the high-performance segment,” Castiglioni added.

The terms between the two famous outfits will focus on the aspect of marketing and sales, although rumours are suggesting that Mercedes could gain access to MV Agusta’s lightweight three and four-cylinder engines to be used as “range-extender” in its hybrid vehicles.

 



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