Lotus Exclusive 01

Lotus has introduced its new Exclusive customisation program, which will allow owners to further personalise their cars with bespoke colours and graphics, exactly like Tailor Made to Ferrari or Ad Personam to Lamborghini.

According to Lotus, the Exclusive program is available for all its customers, existing or new, regardless of the models they own. There’s a kicker though – the personalisation services are only available in Europe at the moment but the automaker promises that it will be offered across the globe later in the year.

Lotus Exclusive 04

The starting point for the customisation program is the body colour, where customers are offered a wide range of exclusive exterior shades including Essex Blue that debuted on the 1980 Essex Commemorative Esprit Turbo. What ever colour you choose, it can be finished either in matt, gloss, metallic or pearlescent.

Not only that, customers may also choose body decals that can be applied on the door mirrors, sills, wings or spoilers. Iconic race stripes are as well as national flags are available as well. Inside, the cabin can be specified with five colours of leather and four colours of stitching.





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