The new Dark Ruby Red Pearl exterior colour has been a hit among customers since its introduction on the Jazz and City. For that, Honda Malaysia is now offering the new shade to the HR-V model lineup. Not only that, the crossover also comes with newly designed 17-inch wheels.
Since its introduction in February 2015, Honda Malaysia has sold 28,500 units of the HR-V as of April 2016. The company is optimistic that the new colour will be well received by customers, and aims to sell 1,500 units of the crossover per month.
“The Dark Ruby Red Pearl colour blends well with the stylish design and smart features of the HR-V. I believe that it will appeal to young executives and young families that seek a more vibrant and lifestyle looking compact SUV,” said Honda Malaysia Managing Director and Chief Executive Officer, Katsuto Hayashi.
“Based on market feedback, we have also introduced a new 17” wheel design which will further enhance the look of the HR-V. We are positive that the new colour option for the HR-V will further enhance its popularity and meet the markets demand.”
In addition, a new rear shelf is also offered as an optional accessory for HR-V owners. Priced at RM550 (inclusive GST), it is available at all 88 Honda dealerships nationwide.
The HR-V is available here with a single engine choice of a 1.8-litre SOHC i-VTEC engine that is mated with a CVT. It features a multi-utility cargo space that allows the rear seat to be configured in Utility Mode, Tall Mode and Long Mode, as well as a five-star ASEAN NCAP rating.
Honda Malaysia added that even though the demand for the HR-V is high, it managed to maintain the waiting period to between 1-2 months by increasing its production rate.