Mercedes-Benz Malaysia (MBM) has extended its market share by 0.6% to 2.4%, attributed to a 10% growth in the first nine months of the year compared to the same period of last year, with sales of 9,047 vehicles.
The improved performance was also attributed to an increase in investments of MBM’s local assembly, continuous enhancements of the Mercedes-Benz premium service and customer experience combined with a good portfolio.
MBM president and CEO Dr Claus Weidner said the German automaker’s performance in Malaysia is a strong contributor to its global growth.
The locally produced limousines and compact models contributed the biggest percentage of MBM’s sales in the period, with 6,017 and 1,851 units sold respectively.
The C-Class was the best-selling limousine model with 3,733 models sold, a 90% jump compared to the first nine months of last year, while the E-Class and S-Class sold 1,463 and 821 units respectively.
The A-Class remains MBM’s best-selling compact with 829 models sold, 21% more than in the corresponding period of last year, while the CLA and GLA sold 480 units and 473 units respectively.
MBM has also increased its local production with a total of 6,424 vehicles produced in the first nine months of 2016, a 15% increase compared to the same period of last year.
Besides that, MBM has recorded he highest throughput in history in the third quarter of this year, servicing a total of 79,917 vehicles across Malaysia, an 18.1% increase compared to the third quarter of last year.
The brand’s in-house financier Mercedes-Benz Services Malaysia Sdn Bhd (MBSM) also recorded a strong performance, with a year-to-date servicing portfolio of RM1.8 billion, an 80% jump compared to the same period last year.
Weidner said he is optimistic the company will maintain its success in the Malaysian market and expects it to continue on the current growth path, although it would monitor development of the country’s economy.