Bridgestone has unveiled the new Passenger Radial ECOPIA EP300 Tyre, which is positioned as a next generation eco-tyre the company promises to offer low rolling resistance and superior wet grip performance while delivering an extended wear life.

The company said the EP300 has been tested and proven to achieve significant fuel savings of up to 2L for every full tank when compared to conventional tyres.

In tests comparing EP300 to previous ECOPIA generation2, results demonstrate the new technology and design concept adopted for EP300 not only help to achieve improved fuel savings, but also offer additional travelling distance of up to 11.2km per tank as well as a superior wet grip performance for a safer drive.

“Most drivers desire a way to achieve better fuel efficiency that translates into fuel savings.

“However, despite how careful drivers can be on the accelerator, if a vehicle is not equipped with the optimum eco-tyres, achieving good fuel efficiency and economy will be a challenge,” said Bridgestone Asia Pacific Technical Center managing director Tai Kawasaki.

The tyre’s low rolling resistance also contributes to the fuel savings and reduced CO2 emissions, reducing the vehicles environmental footprint.

Besides that, it features enhanced NanoPro-TechTM with a new polymer that provides enhanced wet grip due to an increased contact area that grips wet road surfaces with higher frictional force at the micro-level.

In addition, Bridgestone said the new tread pattern contributes to anti-hydroplaning performance, better handling and reduced noise.

Meanwhile, deeper lug depth on the tyre shoulder is designed to strengthen durability and increase wear resistance and the tyre also features new tread design to better control tyre deformation and provide long lasting tyre life through a uniform wear pattern.

ECOPIA EP300 is available in 13 different sizes and will be available progressively in Asia Pacific markets soon.


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