Uber Malaysia today launched UberFLASH and UberTAXI, two new services that promise more choice for Klang Valley commuters to get around.
UberFLASH will connect riders to the driver-partner closest to them whether it is an uberX or a taxi on the e-hailing network, while UberTAXI is a service in which taxis are available upon request via the Uber App.
Uber Malaysia and Singapore general manager Warren Tseng said the services will broaden the concept of ridesharing, improving things for all involved.
“We want to use technology to allocate existing resources on the road as efficiently as possible, so that we can serve more riders with more choice and better arrival times.
“We support SPAD’s intention to improve the overall public transportation landscape and will do our part to leverage our technology and ensure a quality experience for all riders and driver-partners all at the touch of a button,” he said.
Tseng clarified that the company will maintain its standards for driver-partners and vehicles allowed on the app, including requiring drivers to pass a background check for the two services as well, and all other features such as the mutual rating system and customer support infrastructure remain available and in effect as part of this rollout.
“The launch of this service today demonstrates how technology can be harnessed by traditional modes of public transport.
“We are pleased that through these services, Uber Malaysia supports our overall vision of a more accessible, integrated and efficient land public transportation system for the greater good of all Malaysians,” said SPAD head of taxi Wan Md Hazlin Agyl Wan Hassan.
All UberFLASH rides will be priced the same as an uberX and riders will be able to see the fare upfront before requesting a ride, while pricing for UberTAXI will be based on the Land Public Transport Comission’s (SPAD) taxi meter rates.
UberFLASH riders are expected to experience a shorter wait time, since they can expect to be picked up by any vehicle on the network that is nearest to them, including taxis.
Uber expects this to be a win-win-win for all parties involved whereby riders will benefit from an even faster pick-up experience and taxi drivers will benefit from the power of Uber’s technology to efficiently match them to rides, giving them the potential to earn more money through increased efficiency with less time spent idling and more time spent earning ride fares.
Other driver-partners on Uber are also expected to benefit as greater efficiency decreases waiting times, which in turn, increases rider demand for ridesharing services.
To use the services, riders only need to launch the Uber app, type in destination and confirm pickup point, select either UberFLASH or UberTAXI, request the ride and wait for the nearest available vehicle.
For those who prefer UberBLACK or uberXL, those services still remain available as dedicated offerings.