Audi Malaysia has introduced three new variants of the A4, offering the Audi virtual cockpit along with high tech features including advanced phone connectivity options, futuristic Matrix LED intelligent lighting technology and high-fidelity B&O 3D Sound System.
“In the spirit of Vorsprung durch Technik (advancement through technology), we at Audi Malaysia are introducing Tech pack variants for the entry-level Audi A4 1.4 TFSI, the top-of the range Audi A4 2.0 TFSI quattro, as well as the Audi A4 2.0 TFSI S line, making a total of four Audi A4 variants available with the Tech pack.
“These latest variants represent a distillation of Audi’s class-leading technology in order to provide more compelling options for potential customers, who can select the variant that best suits their individual style and preferences,” said Audi Malaysia head of corporate communications Isaac Lee Matthew.
Amongst the three new variants, the A4 1.4 TFSI Tech pack sees the entry-level vehicle receive substantial upgrades including the Audi virtual cockpit, MMI Navigation plus, Audi smartphone interface and reversing camera.
It is powered by a 1.4-litre TFSI engine that generates 150hp and 250Nm between 1,500rpm and 3,500rpm, mated to a seven-speed S tronic transmission.
Meanwhile, the A4 2.0 TFSI S line + Tech pack is equipped with a 2.0-litre TFSI engine which develops 190hp and 320Nm maximum torque that enables it to get to 100km/h from a standstill in only 7.3 seconds.
It is also fitted with the S line interior and exterior package which adds more aggressively styled front and rear bumpers, 18-inch alloy wheels, S line sport leather steering wheel and other sporty accoutrements.
The Tech pack includes the Audi virtual cockpit, Matrix LED, MMI Navigation plus and Audi smartphone interface amongst others.
As the new top-of-the-range variant, the 2.0 TFSI quattro Tech pack sees a 2.0-litre TFSI engine developing 252hp and 370Nm peak torque, with a 0-100 km/h time of just 5.8 seconds, quattro permanent all-wheel drive and S line body kit (interior and exterior) as standard now receive superlative enhancements in the form of the Audi virtual cockpit, Matrix LED lights as well as the advanced B&O 3D Sound System.
The Audi virtual cockpit is a full-colour, high-resolution, fully digital 12.3” instrument cluster focused entirely around the driver, and can be customised to provide access to information and functions in tandem with the Audi Multi Media Interface (MMI) with Navigation plus.
Already available in the Audi TT coupé as well as the Audi Q7 SUV, this intuitive system now sees the addition of Audi smartphone interface and Audi connect to allow owners to have access to their smartphone applications including Spotify through the Audi MMI interface.
Of particular note on the Tech pack variants for the cars with 2.0-litre TFSI engines is the inclusion of the Matrix LED intelligent lighting system, which is otherwise currently only available on the Audi A8 L executive sedan in Malaysia.
Audi’s Matrix LED systems work by combining a camera system with multiple LED light sources and precise optics for better light distribution and management, switching to the various lighting modes including the high beams when necessary and regulating the light distribution patterns to avoid blinding other road users as well.
The new Audi A4 1.4 TFSI Tech pack will retail at an additional RM 25,000 from the standard retail price of RM218,900 for the Audi A4 1.4 TFSI, which puts it at RM243,900, while the Audi A4 2.0 TFSI S line + Tech pack will cost RM25,000 more than either the Audi A4 2.0 TFSI S line or the Audi A4 2.0 Tech pack, which is RM298,900.
The Audi A4 2.0 TFSI quattro Tech pack comes in at RM334,900, which is a RM20,000 premium over the retail price of the Audi A4 2.0 TFSI quattro.
Whilst stocks last, the Audi A4 1.4 TFSI Tech pack, Audi A4 2.0 TFSI S line + Tech pack as well as the Audi A4 2.0 TFSI quattro Tech pack will enjoy a special introductory price of RM224,900, RM274,900 and RM314,900 respectively, which comes with a five-year unlimited mileage warranty.